Advanced
Error loading page.
Try refreshing the page. If that doesn't work, there may be a network issue, and you can use our self test page to see what's preventing the page from loading.
Learn more about possible network issues or contact support for more help.
Title details for The Entrepreneur's Playbook by Leonard C. Green - Available

The Entrepreneur's Playbook

by Leonard C. Green
Paul B. Brown
Audiobook
Listen to a sample Listen to a sample
Big new ideas rarely make great businesses . . . Laboring on a business plan can be a waste of time . . . You are going to need dramatically more start-up money than you think you do.
Counterintuitive concepts like these have helped the world's best entrepreneurs succeed. Yet most of us only learn them the hard way. Len Green, an experienced investor, entrepreneur, and business professor, shares inside secrets and proven tactics for launching a business. Based on his popular Ultimate Entrepreneurship course, the audiobook explains how to:
Locate sure-bet opportunities for improving products
Get serious about positioning, distributing, and licensing
Find funding
Take calculated risks and minimize failure
And much more.
The Entrepreneur's Playbook allows you to become a virtual student: dozens of exercises (which you can submit online for feedback) and hundreds of examples make the learning stick. Why stumble your way to possible failure when you can tap into the best ideas for making your venture work.
Expand title description text
Publisher: Ascent Audio Edition: Unabridged

OverDrive Listen audiobook

  • ISBN: 9781469036892
  • File size: 152017 KB
  • Release date: March 1, 2017
  • Duration: 05:16:42

Formats

OverDrive Listen audiobook

subjects

Business Nonfiction Economics

Languages

English

Big new ideas rarely make great businesses . . . Laboring on a business plan can be a waste of time . . . You are going to need dramatically more start-up money than you think you do.
Counterintuitive concepts like these have helped the world's best entrepreneurs succeed. Yet most of us only learn them the hard way. Len Green, an experienced investor, entrepreneur, and business professor, shares inside secrets and proven tactics for launching a business. Based on his popular Ultimate Entrepreneurship course, the audiobook explains how to:
Locate sure-bet opportunities for improving products
Get serious about positioning, distributing, and licensing
Find funding
Take calculated risks and minimize failure
And much more.
The Entrepreneur's Playbook allows you to become a virtual student: dozens of exercises (which you can submit online for feedback) and hundreds of examples make the learning stick. Why stumble your way to possible failure when you can tap into the best ideas for making your venture work.
Expand title description text
Business Nonfiction Economics