MAXIM is the largest men’s magazine brand in the world. First launched as a men’s magazine in the United Kingdom in 1995, MAXIM now boasts brand extensions in print, online, mobile, broadcast, events, and more. Since MAXIM hit its stride in the US in 1998, MAXIM the brand has become a force to be reckoned with. In 2015, with international editions in over 25 European and Asian countries and an extensive following in the United States, MAXIM continues to reach guys globally and creatively. MAXIM knows what guys like. And we talk in the same way that guys talk to each other.
MAXIM Australia
EYE OF THE HURRICAN • Based on a 2018 concept of the same name, the 2023 Huracan Sterrato is an off-road version of Lamborghini's V10 supercar – and the final Huracan before it’s replaced in 2024...
OUT of this SHPERE • The Audi Skysphere was developed with one goal: to envision an automotive future where the car becomes an interactive space and experience device...
The DUTCH DONKEY • There’s not often exciting auto news coming out of the Netherlands, but there is one boutique company, Donkervoort, that is currently building the only existing Dutch sports car...
Cyber Attack! • It was at last year's Shanghai Auto Show, that MG showcased its two-seater Cyberstar sports car concept. But come MG’s centenary celebration in 2024, the brand will be looking to have a production version ready...
SHE’S fire! • Time to get more acquainted with the rising glamazon, international British-Irish fashion model and digital creator, that is EMILY DEYT-AYSAGE…
CORE CONTROL • MAXIM fitness guru ALEXA TOWERSEY explains why abs are only the beginning when it comes to your core workout…
How To… RETURN, & BURN YEARN • Can’t find the motivation to get back into training? Can’t be stuffed working out? No sweat – the good doctor is in the house with a few tips on renewing your exercise mojo and enjoying a healthy lifestyle again…
Introducing… Narelle Maree • The glamourous fiancé of controversial Ultra Tune head honcho, Sean Buckley, invites us into her life with one of Australia’s most enigmatic business tycoons...
The BATHURST BIG 60 • As we gear up for yet another epic Bathurst 1000 this month, with Race 24 of the 2023 Repco Supercars Championship at Mount Panorama, we take a few historical twists and turns down memory lane to celebrate the 60th anniversary of the Great Race…
GUT INSTINCT • Our resident Clinical Nutritionist BROOKE BENSON CAMPBELL (BHSc Nut Med) explains why your belly is the key to good health…
V.I.P. • Digital marketer and gym junkie BIANCA GRACE VAN KAMPEN loves pushing herself to the limit...
STONER ALERT! • Home-schooled, shy and intensely private, Aussie CASEY STONER wasn’t meant to be a motorcycle superstar, let alone a World Champion. Swept up in one of racing’s most intense rivalries, he remains MotoGP’s greatest-ever giant killer. We take a look at his illustrious career…
EXPEDITION to GALAPAGOS • Exploring the legendarily remote islands on the lavishly-equipped EcoVentura Evolve luxury yacht...
KNIVES OUT • Here’s why chef Kwame Onwuachi is one of the food world’s fastest-rising stars...
THE REBOOT • Just Cavalli’s new creative director DANIELE LOMBARDO has a radical idea – maybe, instead of solely existing as the younger clothing line of Roberto Cavalli, establish its own brand identity...
SAILING Into the FUTURE • Designers push the boundaries of luxury on the high seas, and reap the rewards...
PUMP IT UP! • GEORGE PETRIDIS, founder of music label Pumping Records, tells us how he went from teenage DJ to running his own record and management company…
WANDERLUST • Seasoned traveller and Destination MAXIM cast member SARANYA DWYER is one girl who is definitely...