MAXIM is the largest men’s magazine brand in the world. In 2011, with international editions in over 25 European and Asian countries and an extensive following in the United States, MAXIM continues to reach guys globally and creatively. MAXIM knows what guys like. And we talk in the same way that guys talk to each other. With men 18-34, we know the way they live, the way they work, the way they think and the way they play. MAXIM provides content and the appropriate channels for which this content is distributed – all while keeping in mind the needs of the audience we serve. MAXIM believes the content we serve should always evolve and adapt to the needs of our audience.
MAXIM New Zealand
LAMBORGHINI INVENCIBLE & AUTENTICA • Behold the Lamborghini Invencible and Autentica, the Italian bull's final roar before it charges into the hybrid era...
ZERO HERO • Futuristic streetfighter: Zero's SR-X marries high-tech thrills with cyberpunk style...
SUNREEF POWER • The Sunreef 80 Power Eco – a 40-metre mega-catamaran that's as luxurious as it is eco-friendly...
The Aptera • This solar-powered EV is finally nearing production, with a teardrop-shaped design and a drag coefficient of 0.13, making it more aerodynamic than the Mercedes-Benz EQXX...
Introducing…NICHELLE • There’s a lot to love about animal-loving, sports fanatic and glamorous fashion model NICHELLE LYNN WOLCOTT. You’re welcome…
How to get… GLADIATOR READY! • With the return of iconic sports entertainment game show Gladiators, we asked two of its star warriors, HARRIET ROBERTS (aka Arrow) and KWAME DUAH (aka Maximus) to share their workouts and top tips…
Introducing... Victoria Hampton • From Japan to Georgia, fitness to runway: the unexpected twists of a model, nurse, and Lord of the Rings fanatic
THE NORM • Hot on the heels of the 50th anniversary of hip-hop, we look at the man who not only captured its birth but was very much part of its Golden Age. Much like a mic is to an MC, a camera gifted to British photographer and TV presenter NORMSKI (aka Norman Anderson) at age nine, became his form of expression. Here, from his latest book, he shares some of his incredible photography of legendary rap artists and the cool stories that go with them…
High Care Factor • Time to get more acquainted with registered nurse, caregiver and promising model MARISSA ROBERSON…
RESCUE MISSION • In his latest book, The Rescue, former SAS hero ANDY McNAB delivers the true story of the SAS and Navy SEALs’ attempts to save hostages from the Taliban in Northern Afghanistan in 2012. This edited extract gives us an insight into the inner workings of the Special Forces and a real-life serach and recovery operation...
LEGALLY BLONDE • A “lawyer Barbie”, model, actress and part-time stand-up comedian who is into love languages in a major way? Yep, let’s get to know JOLIE PRESCOTT…
ALEJANDRA NIEVAS (Lexii) • The MAXIM Australia/NZ Women of the World Official 2024 Calendar is the perfect gift for you and/or your mates. Featuring 13 gorgeous international models, this month we give you awesome January stunner Lexii…
ABCs OF PROTEIN • Is processed protein all it’s cracked up to be or is it just the newest in a line of marketing concepts food companies are profiting from? BROOKE BENSON CAMPBELL (BHSc Nut Med) investigates…
MAGNIFICENT MEXICO • Looking for the ideal escape to disconnect from the world and enjoy paradise? Hotel Tiki Tiki in Tulum, Mexico – our host location for this month’s Destination MAXIM tour – is the getaway for you…
LET’S TIKI TIKI • We take you inside Mexico’s best kept secret – the bountiful, beautiful and boutique Hotel Tiki Tiki Tulum, where Margaritas meet magical mid-century vibes…