Brides Today

India Today Group, India’s premier media conglomerate with over 42 years of media heritage, announces new beginnings with Brides Today, a luxury wedding magazine, which is an extension of the group’s monopoly over the couture wedding space. The publication is a one-stop shop for brides, grooms, and their families to plan and execute luxe weddings. It offers the same high-end look and feel that readers and brands have come to love over the years with the group’s previous wedding publication. Brides Today will publish 10 issues per year, targeting not only the bride and groom, but the entire bridal brigade and all high-life enthusiasts. The content boasts of luxury weddings, opulent bridal-wear and international lifestyle along with the latest trends in destination events, honeymoon hotspots, spectacular soirées, and more. It promises to make nuptial journeys a fairytale for every bride and groom to-be, as well as all attendees, scoping everything from dream dresses to diamonds, haute couture to décor. Each of the 10 issues will have a central wedding theme, which will bind all the sections together. Depending on the theme of a particular issue, all the sections from fashion to wedding planning, from beauty to jewellery, will talk about bridal fashion, jewellery, destinations and planning tips related to executing that theme. In a nutshell, it will be an A-Z guide on that particular wedding theme. “We are very excited to offer Brides Today, a one-of-its-kind content platform, which eases readers into this important category in India. I am honoured to be entrusted with such an overwhelming legacy and such a luxurious title. Being an India Today Group publication is a proud moment and we hope to provide our readers with the kind of content they want,” said Nupur Mehta Puri, the editor of the magazine. The magazine will be an eclectic mix of modernity and tradition, the complete package for the contemporary couple looking to turn their wedding day dream to reality. The brand also addresses a groom’s needs too, with special features on men’s wear, lifestyle updates, and tips on grooming. All in all, the publication has a celebratory vibe to it, while catering to the booming bridal market in the country.

HEART OF GOLD

Brides Today

A REGAL AFFAIR • The colour of queens and kings makes a lighter, more feminine presence with shades of lilac this season.

LADY IN RED • The dye for love and passion is cast with ruby hues.

TWIST & SHOUT • Presenting, the runway trends to follow this wedding season, a case for the shade yellow, a conversation with couturier Tarun Tahiliani, and more…

TAKE A SHINE TO… • …one of the happiest hues of the palette. Turn to a bright canary, lemon, or mustard, in the form of exquisite lehengas and saris featuring intricate details.

PASTEL PROMISE • Delicate tones and celebratory details for a day function.

CAPE OF HOPE • Throw a cloak over your shoulders for good measure.

THE FINE PRINT • Mix myriad patterns for a truly memorable mehendi look.

THINK PINK • Bubblegum tones are ruling the runways, as they should.

THE WEDDING REPORT • Presenting, your definitive guide to the drapes, colours, and embellishments to embrace this wedding season…straight from the runways of the country’s leading couturiers.

THE ETERNAL PROMISE • In a heart-warming feature, Brides Today turns the spotlight on five queer couples who share what it means to be married or in a committed relationship, and despite all odds, live life on their own terms.

MARCH OF THE MINIMAL BRIDE • The new-age bride embraces a pared-back approach to dressing.

HIS MASTER’S DRAPES • Couturier Tarun Tahiliani celebrated the launch of his new boutique in Bengaluru with exquisite ensembles and a special conversation with Editor, Nandini...